SPOKEY real estate agency

Almost any real estate transaction is a dream come true. But the process of the deal itself is always full of stress. Moreover, the realtor is at the heart of this stressful situation. And very often, unfortunately, is its source.

Therefore, the key task of the good realtor is to make sure that the client's happiness is not overshadowed, but on the contrary, it is enhanced. Since the main source of happiness is the apartment itself, and it is impossible to increase the level of happiness from it at the time of the deal, the only thing a realtor can influence is the level of stress during the deal. So the best realtor is the one who minimizes the client's stress and keeps him calm during the deal.

It was this positioning that led to the birth of the name SPOKEY, which combines the Ukrainian word "Spokiy" and the English KEY.

Within the framework of the project, we created a positioning, slogan, logotype and corporate identity, brand book, and website.